The Great Summer Slowdown
Stress Relief in the Slow Lane
A new survey* reveals a desire for slower living among a continued search for calm this summer. Welcome to life in the slow lane.
The People are Pressing Pause
In 2024, campers MOST want a sense of calm and relaxation and break from the everyday routine while camping.
#1A Sense of Calm and Relaxation
#2A Break from the Everyday Routine
2024 = The Year of Shrinkflation Stress
72%feel stressed about economic uncertainty in 2024
89%feel concerned about “shrinkflation” in 2024
73%report these concerns have impacted their travel plans for the year
The #1 factor when booking a campground?Cost (aka nightly rate)
3 out of 4campers have become more price conscious compared to prior years
$301-$500Most campers’ budget per trip averages $301–$500
Can't Stopthe Camping
94%of campers still plan to camp the same or MORE than last summer
You’re Entering the Slow Zone
95% of campers are likely to prioritize relaxation and downtime during their summer camping trips.
Campers are MOST looking forward to:
#1Lounging & Relaxing
#2Campfire Gatherings
#3Hiking
Relaxation or Adrenaline Rush?
84%see camping as a chance to disconnect from the stresses of daily life
16%see camping more as an adventure and activity-filled vacation
Say Ahhhhh...
2 Nights It takes most campers 2 nights to begin feeling more relaxed while camping
86%would rather receive a week of camping vs. a week at a luxury spa
Bolster Your Brain
98%of campers report that camping positively impacts their mental health
91%say they feel more connected to nature than social media while camping
71%claim camping helps them manage stress better than meditation
Skip the Keycard
9 out of 10campers claim they feel more relaxed and mentally refreshed after camping compared to taking other kinds of trips
*Methodology
The summer survey was conducted online by Campspot from April 23–May 11, 2024 across North America. The study was conducted among 2,866 respondents amongst Campspot customers.
Campspot’s Summer Slowdown Snail Mail Sweepstakes
Our summer sweepstakes has ended, and we were inspired and delighted by your submissions.
Curious to read some of the best tips we received for how to make life less stressful?